Advertising plays key role in satellite TV success

A study by marketing professor Joonhyuk Yang that documents the role of advertising to help explain satellite operators’ continued success was picked up by Science Mag.

Published

Related News & Stories

ABC 57 in white letters on a medium blue background.

Faculty in the Media

Understanding treasury yields

Finance Assistant Professor Chen Wang was featured by ABC57 News in a discussion about treasury yields and the economy.

ABC57

All News & Stories