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McGraw-Hill Companies, Inc.
007320398X
Palgrave Macmillan
Unternehmensethik im Spannungsfeld der Kulturen und Religionen
Journal of Marketing
70
October
Palgrave Macmillan
Financial Management
35
Decision Support Systems
42
in R. Lusch and S. Vargo, Toward a Service-Dominant Logic of Marketing: Dialog, Debate, and Direction. Armonk, N.Y.: M. E. Sharpe Inc.
Toward a Service-Dominated Logic of Marketing: Dialog, Debate and Directions / M.E. Sharpe
Elgar Press