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Chapter One in B. Weitz and R. Wensley (eds.), The Handbook of Marketing. London: Sage Publishing
Journal of Business
79
6
Proceedings of the International Conference on Development and Learning
5
Advances in Consumer Research / Association for Consumer Research
33
Journal of Applied Psychology
91
Journal of Applied Psychology
91
4
Psychological Methods
4
Computational Methods in Science and Technology, OWN, Poznan
Senses and Society
1
2
Journal of Applied Psychology
91
1